Louis Patler, Ph. D.

Louis Patler.jpeg

New York Times best-selling author, speaker and consultant Louis Patler is President of The B.I.T. Group, a strategic business consulting and training company.

Two of his innovation books were on the recommended reading list of Steve Jobs. The J. Walter Thompson Agency named him one of "The 20 Most Creative Minds in America." He has been chosen to be the Author-in-Residence at the NASDAQ Entrepreneurial Center (July, 2016). His new innovation-training program, Innovating for Results, is offered worldwide. He has written more than 100 articles, and authored five books:

Make Your Own Waves: The Surfer’s Rules for Entrepreneurs and innovators (July, 2016). American Management Association Books (AMACOM) links the preparation and passion of elite Big Wave surfers to the world of business and has been named “Book of the Month” by Nasdaq, July 2016. 

 The Consistent Consumer: Predicting Customer Behavior Through Lasting Values  (2006 & 2013) offers fresh research into generational differences. TrendSmart: The 21 Trends That Will Change the Way You Do Business (2002) on macro business trends. Don’t Compete, TILT the Field: Irreverent Lessons For Leading Innovation in the New Economy (1999) a “Top 10 Business Book of the Year”. If It ain't broke . . . BREAK IT! Unconventional Wisdom for a Changing Business World (1991), a New York Times bestseller. Excerpts have been translated into 17 languages and 28 million copies.

Louis’ diverse client list includes American Express, Dell, Joie de Vivre Hotels, Bank of America, General Dynamics, Barclays, BAE Systems, Sun Microsystems, Safeway, and dozens more. He has led projects in South Africa, England, Canada, Mexico, Singapore, Latin America, and the United States. He arranged the first meetings of the United States’ and the Peoples Republic of China’s Supreme Court Justices.

He has twice received awards from the National Endowment for the Arts for his writing, and was the editor of the prestigious American Trend Report.  He received funding from the Bill & Melinda Gates Foundation to integrate leadership and innovation among educators. He is a member of the National Association of Corporate Directors and has served on three corporate and many community not-for-profit boards, as well as 12 years on the Board of a liberal arts college.

 With a PhD in Sociology, he has held faculty positions at three universities, and lectured at such institutions as Stanford University, the University of San Francisco, Mendoza School of Business at Notre Dame University, and multiple voyages on the Semester at Sea program at the University of Virginia.  A former professional baseball prospect, Louis plays on amateur baseball teams that have recently won four World Series Championships. 

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